Music Magazine Evaluation- Question 4

 Who would be the audience for your media product?

The audience for my music magazine would be young people, ranging from teenagers to young adults. to find this out when I did the practise task of a college magazine I conducted a questionnaire and asked 5 people of different gender, yet the same age group to answer. I did this to see what people of my target audience would want to see in a music magazine and what music they were individually interested in.

The questionnaire had a variety of questions to help me get an idea of they were interested in and what they were associated with. Asking questions varying from what is your favorite genre of music, what their parents did as careers, what products were they interested in etc. i designed these questions to help me find out what type of audience I was trying to target to.

From this research I found out that the audience varied in the class grades of B, C1 and C2. With these class grades and the subjects I found out many of the audience were taking, it seems that they had ambitions to be successful and imporving or maintaing their social class grade. linking to their ambitions their social class grade and ambition to be successful they liked to be linked to new media products and the newest technology such as apple, cinema and music.

The ratio of males to females that answered my questionnaire was 3:2, this is quite surprising as all the males said that they did read magazines as well as the females. Though this gave me the information that the genders liked different genre's of music, it made it clear more males are interested in reading magazines than is genreally thougt. This helped give me the idea to create a unisex magazine that appealed to all music genres.

Further down the line, before I started production on my music I conducted a focus group to conduct my audience research/readership profile. I recorded the focus group to not only help me learn what features and style my target audience would like I also found this as an opportunity to find out what my target audience was like as people. To make sure I got the best of this, I only recorded the answers once or twice, this way I could get the groups first reaction to the question and get real answers from them instead of well thought and practiced answers in their heads. I also researched their behavior when playing back my audience  research, this was to help me get an idea of who my target audience was. I found out that as they are young that they do not take all of life to seriously, they like to have fun and have a laugh. However that they do have opinions, especially on topics that they know about and can relate to, this made me realize that if I take this type of information into account I can create a media product that can act as a representation of my teenage target audience to help it relate to the audience and become a source of uses and gratifications to them.

As I am the same age as my target audience I am able to connect more to the reader and have a better understanding of what they want to see and read in a music magazine. I showed them images and magazines which I thought were more relative to our age group and asked them questions about them, to help get a better idea of how to create a music magazine that was a majority of what they wanted. By getting their input, I made the readers part of the magazine and am now able to create a magazine that knows and interests them.
http://www.youtube.com/watch?v=0h63-Q-Kww4


The images I used in my magazine convey importance, power and wealth, targets that some of my target audience of teeneagers aspire to. The lifestyle they live contains apects of the magazine such as clothes, technology and music, meaning it may seem similar to them.

The model I used as the artist in the pop-rock style sub-genre. As I have used a female, the way she is presented will appeal to both male and female, attracting both audiences.